Morro is led by Ami Rao Elisman, a multi-disciplinary strategist, designer, and seasoned consultant to some of the world’s most innovative teams.

About Ami

I’m obsessed with the psychology of the future. Looking back, the through line between all of my professional experiences has been understanding how people and organizations think about the future, and what makes those beliefs about the future change. At strategy & innovation firm Jump Associates, I learned to spot the forces shaping the future of an industry, and to uncover the unmet needs that people can’t yet articulate but deeply feel. My time at frog design focused on creating best-in-class, category-defining products and services. Method taught me to capitalize on existing structures to get new offerings built and launched fast, even in large and complex organizations. In between it all, I had the privilege of teaching in the Product Design program at Stanford, where it all started for me. The projects I take on with Morro bring together these skill sets — future casting, needfinding, product & UX strategy, org design, and teaching — to help founding teams navigate the unique challenges of introducing something truly new to the world.

Collaborators

  • Partnerships & Org Design

  • Creator & Content Strategy

    Kayla is a social media expert with a passion for culture, creators, and community. With seven years of experience at Instagram and TikTok, she has led high-impact multicultural creator campaigns, built scaled creator programs, and shaped strategies that drive engagement and trust. Kayla brings a wide range of expertise bringing new video features like IGTV, Reels and Live With to the forefront of the creator economy as the connective tissue between product, content funding, and talent. She operationalized $300M worth of bespoke content deals for thousands of public figures and creators, creating a flywheel of content. Through her creative vision, she has developed 360-marketing partnerships for cultural institutions like Afropunk, Latin Grammys, Paramount Pictures, and the NFL. Kayla brings a sharp strategic mind and a love for digital culture—ensuring content doesn’t just perform but truly resonates. As a seasoned public speaker, her work has been featured in Business Insider, Buzzfeed, Forbes, Teen Vogue, Deadline, and Billboard, among others. 

  • Specialty/expertise

    Short bio

We also maintain a network of vetted freelancers and independent consultants to quickly pull together additional resources when teams need them.